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Schricko©

My portfolio

This portfolio

Branding

Web & Mobile

Product pitch

Schricko© is an iterative Framer design portfolio by me - Max Schricker :). This personal portfolio website was build in an iterative process shown in the following case study - user centric and transparent.

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Figma Docu

Product pitch

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Figma Docu

Product pitch

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Figma Docu

Overview

Schricko© is only as good as the constructive and objective feedback it receives. Therefore the team consists of all the user personas, mentors and experts giving feedback within the process.

Project start

Sep 2023

Hours invested

107h

Industry

Design

Overview

Schricko© is only as good as the constructive and objective feedback it receives. Therefore the team consists of all the user personas, mentors and experts giving feedback within the process.

Project start

Sep 2023

Hours invested

107h

Industry

Design

Overview

Schricko© is only as good as the constructive and objective feedback it receives. Therefore the team consists of all the user personas, mentors and experts giving feedback within the process.

Project start

Sep 2023

Hours invested

107h

Industry

Design

Current KPIs

2.3k

Overall users

1.42%

Conversion-Rate*

CR*

1m 04s

Time on site

*These KPIs are counted as conversion: Submitted feedback, mentorships or job / freelance contracts.

Current KPIs

2.3k

Overall users

1.42%

Conversion-Rate*

1m 04s

Time on site

*These KPIs are counted as conversion: Submitted feedback, mentorships or job / freelance contracts.

These were the…

Portfolio milestones

Problem & idea

Research

Design & development

Testing

Iteration & next steps

These were the…

Portfolio milestones

Problem & idea

Research

Design & development

Testing

Iteration & next steps

These were the…

Portfolio milestones

Problem & idea

Research

Design & development

Testing

Iteration & next steps

Chapter 1

Problem & Idea

After after investigating 50 design portfolios, I realised that not even one designer chose to publish a portfolio case study. In a design world with a lot of good templates and AI support I saw a gap for my portfolio idea: An iterative and agile portfolio à la Design Thinking.

Chapter 1

Problem & Idea

Chapter 1

Problem & Idea

The concept

Build, test, iterate & improve this portfolio Schricko©. The result and most important milestones are documented in this case study and on social media.

The concept

Build, test, iterate & improve this portfolio Schricko©. The result and most important milestones are documented in this case study and on social media.

Chapter 2

Research

Regarding design portfolios I haven't been able to find some scientific sources. In order to fill this gap and define the user personas for design portfolios, I organised interviews, user test and feedback sessions as part of the first Schricko© BETA and then defined the following user personas.

Chapter 2

Research

Chapter 2

Research

Personas

A total of 3 different user personas were defined based on this research:

Personas

A total of 3 different user personas were defined based on this research:

Recruiter

Lead / Senior Product Designer

Junior Product Designer

Chapter 3

Design & Development

Keep it simple with a v0.1 Beta MVP and make it special over the time in an iterative process with user feedback and different v1.0, v2.0, v3.0…live versions!

Chapter 3

Design & Development

Keep it simple with a v0.1 Beta MVP and make it special over the time in an iterative process with user feedback and different v1.0, v2.0, v3.0…live versions!

Chapter 3

Design & Development

Keep it simple with a v0.1 Beta MVP and make it special over the time in an iterative process with user feedback and different v1.0, v2.0, v3.0…live versions!

v0.1

For the MVP and to set the foundation for the first applications, I started with the framer template Athos and implemented my content of the previous projects.

v0.1

For the MVP and to set the foundation for the first applications, I started with the framer template Athos and implemented my content of the previous projects.

v1.0 - Current version

Several ADPList session, user-tests and expert interviews with the target audience and the user personas later, I was able to publish the first official live version - v1.0! Design changes were made based on the research, Nielsen heuristics and UX laws.

v1.0 - Current version

Chapter 4

Testing

For the testing and I decided to choose a mix-method approach, starting with a qualitative testing in the BETA followed by KPI-based data analysis and a survey with the LIVE Version.

Chapter 4

Testing

For the testing and I decided to choose a mix-method approach, starting with a qualitative testing in the BETA followed by KPI-based data analysis and a survey with the LIVE Version.

Chapter 4

Testing

For the testing and I decided to choose a mix-method approach, starting with a qualitative testing in the BETA followed by KPI-based data analysis and a survey with the LIVE Version.

Qualitative testing

I chose a 3-step user testing with a pre-session, the tasks and the post-session stage to get divers information from the traget audience.

Qualitative testing

I chose a 3-step user testing with a pre-session, the tasks and the post-session stage to get divers information from the traget audience.

Takeaways

"I saw the case studies and the designs when I opened the portfolio. I think this is a really good portfolio."

"There are some elements I have never seen. Please, add more pictures and relevant content to the case studies."

"Interesting idea on another meta level. But, build an own case study on the website about the project.""

"There are some elements I have never seen. Please, add more pictures and relevant content to the case studies."

"Interesting idea on another meta level. But, build an own case study on the website about the project.""

8.5 / 10

Score

100%

Task completion

33%*

Concept-Understanding

Concept?

*currently improving

*improved

Takeaways

"I saw the case studies and the designs when I opened the portfolio. I think this is a really good portfolio."

"There are some elements I have never seen. Please, add more pictures and relevant content to the case studies."

"Interesting idea on another meta level. But, build an own case study on the website about the project.""

"There are some elements I have never seen. Please, add more pictures and relevant content to the case studies."

"Interesting idea on another meta level. But, build an own case study on the website about the project.""

8.5 / 10

Score

100%

Task completion

33%*

Concept-Understanding

*currently improving

Data analysis

The first quantitative data is available in the framer backend, through their in-house tracking and analysis system. Also Google analytics was implemented in the website to track the usage and make further design decisions.

Data analysis

Last 30 days

549

+120.2%

Users

15

+16%

Leads

8

+20%

Conversion

*These KPIs are counted as conversion: Submitted feedback, mentorships or job / freelance contracts.

Last 30 days

549

+120.2%

Users

15

+16%

Leads

8

+20%

Conversion

*These KPIs are counted as conversion: Submitted feedback, mentorships or job / freelance contracts.

Chapter 5

Iteration & next steps

A designer's biggest problem is maintaining their own portfolio. My goal is to continue working on it regularly, maintaining it and improving it based on feedback.

Chapter 5

Iteration & next steps

A designer's biggest problem is maintaining their own portfolio. My goal is to continue working on it regularly, maintaining it and improving it based on feedback.

Chapter 5

Iteration & next steps

A designer's biggest problem is maintaining their own portfolio. My goal is to continue working on it regularly, maintaining it and improving it based on feedback.

This will happen next!